Virtual reality for VR viewers

Project developed for use through Viewer Oculus Go

For clarity, it is necessary to premise that Virtual Reality is certainly a modern tool, designed to capture the attention of users, but it can and will never have the illusion of being able to replace real experience.

We think in the field of Real Estate, for those prestigious agencies, which already use the VR Viewer to offer investment properties, in tourist resorts abroad, or in tourist resorts in Italian territory.

The figure of the real estate agent in fact, will always be fundamental, but thanks to the union of his personal skills and the use of a tool such as Virtual Reality, he will be more likely to ensure that the user is enticed by the VR experience to really live the virtual experience.

So after having clarified that it is important, pay attention not to consider VR as a substitute for User Experience, it can be said that the current period, if exploited correctly, is certainly ripe for VR.

We think about the promotion of the territory and the artistic heritage, VR is an ideal tool to publish educational projects of exhibitions, galleries, museums.

In fact, it manages to involve and excite users.

Or the Travel Agencies that by offering some tourist facilities, affiliated and valuable, will take advantage, for the opportunity to show customers, environments and places, as if it were part of the context.

In Marketing.

For the B2B company which, with marketing strategies and business objectives, oriented towards a modern business, manages to be a functional and strategic tool.

In the field of communication and marketing, Virtual Reality allows you to represent a brand in an innovative way.

In all these cases, in fact, it will be possible to show the object of interest through a virtual reality viewer “of the Oculus Go type” providing a service that will thus increase the possibility of enticing customers, in moving from the Virtual experience to a real inspection.

Virtual Reality viewers, like Facebook’s Oculus Go device, can be used, in the field of Marketing and communication, to represent a Brand in an innovative way.

In the case of institutional bodies, as for the promotion of the territory and tourism, to offer the most interesting places in VR.

The project on the page is developed and optimized for viewing in Virtual Reality mode.

That is, by opening this page through a virtual reality viewer and a VR Bowser, such as Firefox Reality  the project can be viewed in Immersive mode, through the viewer itself, having the feeling of being part of the environment.

It can also be viewed via Google Cardboard compatible phones.

Author: Giuseppe Candelletta.