Made for the renowned Motor Sport of Maranello.

Motor Sport Maranello is at the top of luxury car rental companies and for test drive sessions of splendid models of shiny Ferrari cars.

The staff guys are able to manage customers from anywhere in the world and will be able to respond to any request…
At this point, ready to start.

Final considerations.

The final considerations are, first of all, to specify that Virtual Reality projects can be easily integrated into a Web page. Then browsing from the VR Browser, through a viewer, you will have the opportunity to experience the project itself in Immersive mode.

In addition, the projects can be saved in the memory of the Virtual Reality Viewer itself that is, in the local memory. In this case the VR Viewer will become a Marketing tool that allows you to show Institutional Projects for various sectors ranging from:

Company structures or showrooms for sales agents.

Museums, Receptive Structures or Places of Tourist and Environmental Interest for the promotion offices of the territory.

They can be of primary importance for the Real Estate sector, as an additional option to the classic photos and the Real Estate Virtual Tours.

Now let’s take a look at what VR simulation represents for the Real Estate market.

A fundamental competitive advantage is the saving of time in negotiations, which translates into a significant shortening of the supply chain.
In fact, from the place where you are, you can quickly lead to the generation of purchase offers by possible buyers.

In the construction sector, Real Estate, an explorable VR project improves the sales process, makes negotiations faster by creating greater interest in the customer, who will more easily have the input in moving from the idea to the action.

In fact, according to a statistical study carried out by a portal specialized in market analysis, in the U.S.A. in the Real Estate sector, the virtual reality business could reach the figure of 40 billion dollars.

In fact, how many questions do real estate operators have in relation to each other and possible buyers?

Generally they are of the type:
How long does it take to manage the many visits?
Or how much time will be invested for canceled appointments or those that are just a waste of time, or for phone calls and so on?

Considering also the portfolio of properties of interest, it is easy to understand how Virtual Tours and Virtual Reality, at least in the initial stages of a negotiation, can lead to a huge saving of time.

Through the virtual open house mode, widely used in the U.S.A. it is possible to visit a large number of properties in a short time, without leaving the agency’s office.

We think, for example, of applying it to agencies that also manage holiday homes in other cities or even abroad.

At this point I summarize what are the 3 points to manage the use of Virtual Reality projects for the various fields of use.

1. Realization of the project for the customer which is divided into 3 phases:

• create virtual images or 360 ° panoramas
• carry out the institutional project
• integration of the project into the website page

2. Choice of the VR device for using projects locally.

3. Installation of the visualization or viewer application and personalization with the realized projects.

Giuseppe Candelletta.